Services provided: Radio Promotions
The Field Effect performing at 95.5 WBRU Providence. Photo credit: Sabrina Boyd.
LRM's Sabrina Boyd worked with indie rock band The Field Effect in partnership with Zippah Records. They ran a college and specialty radio campaign in the summer of 2013 promoting The Field Effect's single, "Ogunquit, ME."
Sabrina managed all communications with college stations, online radio, and a few specialty shows on alternative radio stations in the New England region. This included press releases, e-mail communications, and phone calls with Music Directors.
The campaign obtained airplay and interviews on WMBR (MIT), WMFO (Tufts), and WRBB (Northeastern), and a staff performance at 95.5 WBRU Providence.
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